Xiaomi, A company started five years ago is now one of the biggest smartphone manufacturers. Xiaomi is also known as the best and most valuable start up of World.
Xiaomi has taken it’s products range beyond Smartphones and entered in Home Entertainment and Appliances area by launching a 47″ 3D TV and a range of Water Purifiers.
Xiaomi TV – 47 ” 3D TV for the new generation @ $ 644
Xiaomi TV is using one of the best panels from Samsung and LG to create a 47” 1920×1080 Full HD television with a super slim profile and an 8.4mm frame. Mi TV also supports Dolby Stereo and DTS to bring you the best audio experience.
Mi TV system integrates a built-in Mi Box to offer thousands of free HD movies and TV shows. The MIUI TV system supports Miracast, WiDi, Airplay, DLNA, SMB, and mirrors photos and videos directly from your phone or PC. The 2X2 dual aerial 2.4GHz/5GHz dual Wi-Fi Channel makes streaming seamless.
Mi TV is Qualcomm’s latest Snapdragon 600 quad-core 1.7G processor, an Adreno 320 GPU, and 2GB DDR3 of memory all together with 8GB of eMMC 4.41 storage.
Water Purifier @ $ 209
Xiaomi also unveiled the Mi Water Purifier for $209. Many homes in China install purifiers to counter serious water pollution woes in the country. The product is also digitally connected, part of Xiaomi long term plan.
The most interesting part is , Xiaomi customer base is purely young generation and Xiaomi is takling long term. When this generation gets old, they will still prefer products by Xiaomi like Smart TV / Smart Home appliances. Ina way, Xiaomi is targeting Smart home segment.